Multilingual SEO Services

Take your Website Localization a step further by optimizing it for search engines and organically gain new targeted international traffic

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Professional Multilingual SEO Services

Modern-day businesses are dominated by digital marketing strategies, aiming at consistent growth in the ever-changing realm of the web.

One of the end goals of any business is to achieve visibility on the local search engines resulting in organic, top-ranking website traffic that will ultimately attract new customers and enhance revenues and turnarounds.

This is where Multilingual SEO comes into action.

What is Multilingual SEO?

Multilingual SEO represents a holistic approach and a key strategy for any company seeking to increase its global online presence through the creation of indexable and optimized web content in a multitude of languages.

Benefits of Multilingual SEO

Increase organic traffic and visibility of your website
Perform detailed market research for a better grasp of seo needs
Establish brands and businesses globally, on international markets
Ensure competitive advantages in terms of ROI
Achieve cost efficiency and gain long-term business benefits

... and many more!

Multilingual SEO Process

Transcreation of Existing Content

Local Market Behaviour Research

Linguistic Keyword Research

On Page / Off Page Optimization

Social Media Optimization

Monitoring and Maintenance

Creation of Unique Industry-Specific Pieces of Content

Cultural Analysis

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How Multilingual SEO Works

Optimizing existing website content in a foreign language is a very challenging task, however, if executed correctly it will become your highly beneficial long-term asset.

Stages of Multilingual SEO

Cultural analysis - Culture represents the core and background of any emerging business market. A thorough research of the cultural architectures of a foreign market can lay the foundation of a successful multilingual SEO marketing strategy.
Clearly understanding your target markets and the inherent cultural practices and behaviour of the local audience influences the adaptation of multilingual SEO approaches, resulting in efficient, high-quality localization of the relevant content for your business.
Keyword research - Effective marketing copy targeted at a foreign audience requires a balance between relevant and high-trafficking keywords in order to boost its organic traffic. Keyword research represents the process of finding those specific keywords which will become the basis of your multilingual SEO process, playing a critical role in achieving long-term organic traffic and boosting the visibility of the relevant content on the targeted markets.
Translation of existing content - Localizing existing content of a webpage into any target language represents the first step towards an efficient, SEO-endowed copy, aimed at conveying the relevant message across cultural borders, boosting brand visibility and generating organic traffic. The correct choice, equivalence and integration of the keyword combinations from source to target can result in high-ranking web platforms from which the targeted audience can harness the relevant content that caters for their business needs.
Creation of new unique pieces of content - Localization of existing content goes hand-in-hand with the creation of new, unique pieces of content, designed specifically for the target language and corresponding market. If there is a highly popular or relevant topic to the target market, such content can be equally created from scratch, bearing in mind and effectively navigating the complexities and sensitivities of local markets, while implementing global strategies in tune with the lingual parameters specific to the target audience.
Transcreation - Transcreation involves a combination of the above two approaches in which existing source content is enhanced with additional content specifically tailored for the target market. A good piece of written content tackles the target audience’s main points of address, also catering for its desired output in a creative and attractive way. To this end, information must be shaped up and whipped into an effervescent mélange of facts and undertones, conveying any message effectively from source to target and increasing the engagement and visibility of the respective content on search engines worldwide.

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Our Translation Workflow

For our PREMIUM translation and localization projects, we use our specialized translation, editing and proofreading (TEP) workflow, which results in translations of the highest quality for all your projects. Below is a simplified version of the steps involved for each translation project.